Alvvays

In March 2015, Alvvays showcased their shimmering sound at the House of Vans during SXSW, performing their standout track 'The Agency Group'. By this time, the band had just released their self-titled debut album in 2014, which quickly gained traction for its infectious melodies and introspective lyrics. This performance was a pivotal moment in their career, putting them in the spotlight at one of the music industry's busiest festivals. Interestingly, the album was well-received, featuring a perfect blend of jangly pop and nostalgic undertones, helping to cultivate a devoted fanbase. Alvvays's appearance at SXSW underscored their rising success, setting the stage for future achievements in the indie music scene.

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