In January 2013, Thirty Seconds to Mars released the live recording titled "Do Or Die," which was a part of their promotional efforts surrounding their fourth studio album, "Love, Lust, Faith and Dreams." This album marked a significant point in their career as it showcased a shift in both musical style and lyrical themes, embracing more electronic influences compared to their earlier work. "Love, Lust, Faith and Dreams" included the lead single "Up in the Air," which garnered considerable attention and was even launched into space as part of a unique marketing campaign. Additionally, during this period, the band was also known for its ambitious live performances and engagement with fans, emphasizing their connection to the community through an interactive approach. Jared Leto's message, reflective of his artistic process, highlights the band's commitment to creative expression and their desire to share work that they feel is significant to them.