Thirty Seconds to Mars

On July 4, 2017, Thirty Seconds to Mars released the lyric video for "Walk on Water," which was part of their fifth studio album, "America," released in 2018. This period was significant for the band as it marked a return after a lengthy hiatus following their 2013 album, "Love, Lust, Faith and Dreams." The lyric video was notably collaborative, incorporating footage from over 10,000 fans who filmed their own celebrations, highlighting the band's commitment to engaging with their audience. "Walk on Water" was also chosen as a single to promote the album, reflecting themes of hope and perseverance. This innovative approach to video production captured the spirit of American independence on the day of its release, aligning with the band's artistic vision and enhancing their connection to their fanbase. The project exemplified the band’s evolution in integrating social media and fan involvement into their creative process.

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