Lana Del Rey

In March 2017, Lana Del Rey took to the stage at SXSW to perform 'Love' for the very first time, marking a pivotal moment in her career. This performance came just a few months before the release of her fifth studio album, 'Lust for Life,' which debuted in July 2017. 'Love' served as a lead single, showcasing her signature dreamy vocals and nostalgic flair that fans adore. This moment was particularly special as it symbolized her return to the music scene with renewed energy and creative exploration. Notably, Lana's appearance at SXSW solidified her status as a mainstay in the music industry, and it was fascinating to see her evolve as an artist while remaining true to the emotive storytelling that has characterized her work. The intimate venue in Austin added a layer of vulnerability, making it a memorable first performance of a song that would resonate deeply with her audience.

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